Google, an eBusiness Leader

As this is my first blog entry I thought it would be fitting to talk about one of the leaders in e-Business, Google. I will give a brief rundown on what Google have brought to the market in the past and I will also talk about the new and upcoming products they are working on.


Starting in 1996, Google began as a search engine, by 2000 it began to show advertisements on its search results pages which were associated with search keywords, this was a large money earner for Google and it’s advertisements now account for over 90% of its revenue. Many websites now include Google advertisements which are revenue generators for not only Google, but for the sites which they are on, I have placed one of these ad’s in my blog which I’m hoping will create some extra revenue for myself!


Over the next few years Google began to buy up small start up companies and other large companies, such as Youtube, in order to develop new products and gain a larger market share. Products such as Gmail, Google Earth, Maps, Street View, Google Chrome, a rival to the Internet explorers of Microsoft and Firefox’s, have all proved to be popular and positive for Google.


Recently, Google launched Google Wave, built into Gmail, it is a collaboration tool which you can use to socialise with friends, or work with colleagues on group projects, etc. Below is a video which shows some basic functions of Wave;



Earlier this month, Google launched its rival social networking product to Facebook, Google Buzz, also built into Gmail, it works with all products in the Google family, such as Twitter and Youtube;



With these new products and more in the pipeline, it seems there is no stopping Google in the race to becoming the market leader in e-business.